Where to Start?

I’m sitting outside on a beautiful spring day, remembering back to when I had to work for someone else.  On days like this, I would want to be outside, and I couldn’t because I had to go into an office and work.

I wonder if you’re feeling that same way.

If you have loved being home more during the pandemic and really thought about starting your own business or doing something from home or getting contract work, but didn’t know where to start, then I want to talk to you.

There’s a way that you can take control of your time and your money and your life, and do it by working for yourself without having to sacrifice, going to a job you don’t love or sacrifice spending time with your family or spending time in your home with your pets, whatever is meaningful for you.

It’s important to know that there IS a way to do it. There are just three things that you need to identify.

When I talk to entrepreneurs or would-be entrepreneurs, they really want to start a business, but they don’t even know where to start. They think, “what would I even do?”

To answer that question, you have to identify three things.

The first thing you have to identify is what you’re passionate about.  What could you do for hours and hours and hours and never get tired of it? That’s the first thing to think about.

The second thing to identify is what are you really good at?  These two things might not be the same.  Something you love to do for hours and hours and hours might not be something you’re really good at.

For example, I love to sew.  I am so relaxed while doing it. I love sitting down at my sewing machine. I love picking out fabrics. I love looking at patterns. I love stitching them together. I could do it all day on a Sunday. I love it. I am just not good at it.

I can stitch together a few scraps and have cute little things around my house that I tell people I may make. They say, “Oh, isn’t that sweet?”  But I wouldn’t try to sell them.

So, first identify what you’re really good at.  Second, what do you love to do?

And last, what are people willing to pay for? Now, this is a tough one. Many of us look at our own skills and our own talents and de-value them. We don’t believe that we have anything to offer.

For this one, you might need some help. You might want to get a coach or talk to some friends about what you do well that you love that people will pay for. I guarantee there’s something.

Let me repeat that.  I guarantee there’s something. Nobody has no marketable talent. Everybody has something of value to offer.

I read an interview once with Oprah Winfrey and she said that she knew in high school that the thing she loved to do most was to build relationships and chat with people. Thinking about her high school guidance counselor!  I’m sure when she said, “I want to make a living building relationships and chatting with people,” her high school guidance counselor, if she ever talked to one, probably said there was no way to make a living at that.

Yet it’s what she’s passionate about. It’s what she’s good at. And people pay her to do it. You have something to offer, as well. What is it?

When you find the intersection section of these three things—what you love to do, what you’re good at doing, and what people will pay for—you have the ticket to freedom.

Once you have those three things, you can start a business and make it marketable.

If you would like help doing that, I invite you to check out my website at https://drjudymorley.net/ and maybe we can set up a conversation.

Or you can sign up for my email list and get my Business Builder Blueprint. It will give you, for free, nine strategies to help you think about all this.

Think about it. Be with it. And remember, there’s always something of value that you have to offer.

About the author

Dr. Judy Morley has been described as a “human potential specialist.” Her years of experience in different arenas varies from being an advertising executive to a college professor to an executive to an entrepreneur and franchise owner.  Each of these positions has given her great insight into helping people find their authentic style of leadership.